These terms apply to business clients only. Styling Magazine advertising packages are sold business to business and are not offered to consumers.
1. Parties and B2B Status
Publisher: Stajling Profesional DOOEL, ul. Lepenec 1409/29, Skopje, Republic of North Macedonia, company registration number (EMBS) 6698344, tax number MK4080011521230, publisher of Styling Magazine and styling-magazine.com, represented by Bojana Radovanovic (“Publisher”).
Client: the company, salon, academy, brand, distributor, event or trade fair organiser, or other registered business or professional entity identified in Annex 1 (“Client”).
The Services are offered exclusively on a business-to-business basis. By ordering, the Client represents that it is acting for purposes connected with its trade, business, craft or professional activity and not as a consumer. The person accepting the Agreement represents that he or she is authorised to bind the Client.
2. Agreement Structure and Order of Precedence
This Agreement consists of these General Terms, Annex 1 (Package Specification), Annex 2 (Content Submission, Rights, Credits & Copyright Declaration) and Annex 3 (Electronic Acceptance & Transaction Record).
For the scope, quantity, duration and price of purchased Services, Annex 1 controls. For rights and credits in submitted material, Annex 2 controls. For evidence of electronic acceptance and transaction data, Annex 3 controls. If there is an inconsistency, the specific Annex controls only for its stated subject; otherwise these General Terms control.
3. Exact Scope of the Purchased Package
The Client purchases only the Services expressly listed in Annex 1. Annex 1 is the complete and final specification of the purchased package.
No additional publication, design, translation, social media management, advertising management, influencer activity, consultation, campaign, SEO service, website management, photography, video production or other service is included unless Annex 1 expressly states it.
Previous conversations, emails, direct messages, presentations, proposals, screenshots, historic price lists, old package descriptions, verbal discussions or previous cooperation do not create additional obligations unless expressly incorporated into Annex 1.
4. Package Snapshot and Later Changes
Annex 1 is generated from the package as it exists when the order is completed and paid. The Publisher shall retain a reproducible record or snapshot of the package specification accepted by the Client.
Later changes to prices, package names, quotas, channels, benefits or website descriptions do not retroactively alter an existing Agreement. New services or benefits introduced later are not included unless the parties agree otherwise in writing.
5. Price, Payment, Taxes and Charges
The price and currency are stated in Annex 1. Unless Annex 1 expressly provides otherwise, payment is due in advance in one payment. Bank fees, intermediary bank charges, currency conversion costs and charges imposed by the Client’s payment provider are borne by the Client.
The Publisher issues invoices in accordance with the laws applicable to the Publisher. The Client is responsible for taxes, withholding obligations and similar charges imposed in the Client’s jurisdiction, except to the extent mandatory law requires otherwise. The Client may not reduce the amount payable to the Publisher because of a foreign withholding or local charge unless mandatory law requires it.
6. No Automatic Renewal
No package renews automatically. A new period or package requires a new order, written agreement or new Annex 1. The Publisher may offer renewal, but silence or continued publication does not create an automatic renewal.
7. Campaign Commencement
Payment concludes the Agreement. Operational delivery begins when the Publisher determines that the Client has supplied the material and information reasonably required for the relevant deliverables (“Complete Material Date”).
Unless Annex 1 states otherwise, within three working days after the Complete Material Date the Publisher will prepare or publish the Client page and launch article where those items are included. A “working day” means Monday through Friday excluding public holidays in the Republic of North Macedonia.
8. Client Material and Client Delay
The Client must provide complete, usable and accurate material through the designated submission process. Material is expected within 180 calendar days after payment.
Delay, silence, incomplete material, missing credits, missing rights information or repeated changes by the Client suspend affected delivery deadlines for as long as reasonably necessary. The Client’s delay does not entitle the Client to additional deliverables, additional campaign time, a refund or compensation.
If material remains incomplete after 180 days, the Publisher may keep the campaign suspended and agree a new operational date. Any third-party cost already incurred for the Client remains payable. The original Annex 1 remains the commercial record of what was purchased.
9. Digital Edition Deadlines
Where Annex 1 includes placement in a scheduled digital edition, final material is due at least 21 calendar days before the Publisher’s planned publication date for that edition, unless the Publisher specifies another deadline. Material received later may be carried to the next reasonably available edition and is not treated as a lost deliverable.
10. Review, Corrections and Deemed Approval
Only materials expressly identified by the Publisher as requiring Client review are submitted for approval. Unless Annex 1 states otherwise, the Client has 24 hours after delivery of the review copy to request reasonable factual corrections.
If the Client does not respond within that period, the material is deemed approved and the publishing schedule may proceed. A correction right is not a right to replace the agreed concept, repeatedly rewrite approved material or require new creative work. Material changes or additional work may be quoted separately.
Individual social media posts do not require separate approval unless Annex 1 expressly states otherwise.
11. Publishing Schedule and Reports
The Publisher controls the operational publishing schedule, subject to Annex 1 and reasonable adjustments required by editorial, technical or platform conditions. Where applicable, the Client receives a publishing schedule after the campaign becomes operational and a report of published deliverables at the end of each campaign month.
A reasonable change of date, time, sequence or format does not constitute breach where the contracted quantity and substantive deliverable are provided.
12. Publisher Channels Only
The Publisher publishes and promotes the Client on Styling Magazine channels and other channels expressly listed in Annex 1.
The Publisher does not manage the Client’s own social media accounts, does not log into them, administer them, respond through them or publish on them unless Annex 1 expressly states a separate service. A link, tag, mention or collaboration feature does not create an agency, employment, partnership or account-management relationship.
13. Editorial Independence
The Publisher retains full editorial independence. It may edit language, grammar, headlines, excerpts, formatting, crop or technically adapt media, prepare material for SEO, accessibility or platform requirements, and determine placement, sequence, presentation and editorial context.
Purchasing a package does not give the Client control over the Publisher’s editorial policy, other content, other advertisers, rankings, awards, opinions or publication decisions beyond the express deliverables in Annex 1.
14. Right to Refuse, Suspend, Correct or Remove Content
The Publisher may refuse, suspend, correct, restrict or remove material that it reasonably believes is unlawful, misleading, defamatory, discriminatory, technically unsuitable, infringes third-party rights, violates platform rules, contains prohibited claims, creates security risk or could materially damage the reputation or legal position of Styling Magazine.
Where the problem results from Client-supplied material or information, such action is not a breach by the Publisher. The Publisher will, where reasonably possible, allow the Client to provide compliant replacement material.
15. Client Warranties for Content
The Client represents and warrants that all photographs, videos, music, recordings, logos, trademarks, texts, product claims, names, likenesses, testimonials and other material it submits are accurate and may lawfully be used for the contracted publication and promotion.
The Client is responsible for obtaining all permissions, licences, model or personality releases, photographer permissions, music rights, trademark permissions and other third-party rights required for the intended use. The Publisher is entitled to rely on these warranties and is not required to independently investigate chain of title.
16. Credits
The Client is solely responsible for supplying complete and accurate credits. The Publisher will use the credits supplied by the Client but may adapt formatting.
The Publisher has no duty to independently identify or verify photographers, hairstylists, colourists, makeup artists, stylists, models, agencies, salons, brands or other contributors.
If a third party raises a credible rights or credit complaint, the Publisher may temporarily remove, restrict or correct the affected content while the matter is reviewed. The Client must promptly provide accurate information and reasonable cooperation.
17. Licence to Client Material
The Client retains ownership of material it owns. The Client grants the Publisher a worldwide, non-exclusive, royalty-free licence to host, reproduce, publish, display, distribute, crop, resize, format, technically adapt, archive and promote the submitted material to perform the Agreement and maintain Styling Magazine’s editorial and promotional archive.
The licence continues for content designated as permanent or archival and for reasonable records of past publications. This licence does not transfer ownership of the Client’s underlying material to the Publisher.
18. Indemnity for Client-Supplied Material
To the maximum extent permitted by applicable law, the Client shall indemnify and hold harmless the Publisher, its directors, employees and contractors from third-party claims, losses, liabilities, reasonable legal costs and expenses arising from Client-supplied material, inaccurate Client information, missing permissions, copyright or trademark infringement, personality/privacy rights, misleading product claims, or inaccurate credits, except to the extent caused by the Publisher’s unauthorised use outside the rights granted by this Agreement.
19. Styling Magazine Intellectual Property
All rights in the Styling Magazine name, logos, visual identity, website, layouts, templates, badges, editorial designs, graphics, copy created by the Publisher, databases and other Publisher-created assets remain with the Publisher or its licensors.
The Client receives no ownership interest in Styling Magazine intellectual property. The Client may use a Styling Magazine badge, logo, “Featured in Styling Magazine” statement or similar asset only to the extent and for the period expressly authorised by the Publisher and in accordance with supplied brand rules.
20. Artificial Intelligence and Production Technology
The Publisher may use artificial intelligence and other software tools for translation, proofreading, transcription, subtitling, formatting, SEO assistance, image or video optimisation, voice processing, technical production, workflow automation and similar production functions.
Use of such tools does not transfer ownership of Client material to the Publisher or to the Client of Publisher-owned material. The Publisher may change technology providers and workflows without Client approval, provided the contracted deliverable is substantially preserved.
21. Third-Party Platforms and Digital Ecosystem
The Client acknowledges that digital publishing depends on third-party systems outside the Publisher’s control, including search engines, social networks, video platforms, hosting, CDN, DNS, domain, email, analytics, advertising, payment, cloud and AI providers.
The Publisher is not responsible for algorithm changes, organic reach changes, recommendation changes, indexing delays, de-indexing, API changes, advertising rules, verification rules, account restrictions, discontinued features, platform redesigns, monetisation changes, AI search or answer systems, outages, cyber incidents or other third-party actions outside the Publisher’s reasonable control.
Such circumstances do not, by themselves, constitute breach of this Agreement.
22. Changes in the Global Digital Environment
This Agreement is concluded in the technological, legal and commercial environment existing on the acceptance date. Technology, platform rules, legislation, regulatory requirements, security standards and internet infrastructure may change during a campaign.
Where an external change makes the original method impossible, unlawful, materially impracticable or commercially unavailable through no fault of the Publisher, the Publisher may reasonably adapt the method, timing, technical format or channel in order to preserve substantially equivalent promotional value.
To the maximum extent permitted by applicable law, an external change alone does not entitle the Client to a refund, damages or other remedy against the Publisher where the Publisher has not caused the event and has acted reasonably to provide the contracted service or a substantially equivalent substitute.
23. Channel or Format Substitution
If a third-party channel, feature or format listed in Annex 1 ceases to exist, becomes unavailable, is materially restricted or can no longer reasonably be used, the Publisher may replace it with a reasonably comparable Styling Magazine channel or format.
The Publisher will use reasonable commercial judgment when selecting a substitute. A substitute is not required to produce identical audience size, algorithmic treatment or performance because those matters are not controlled by the Publisher.
24. No Performance Guarantee
The Publisher guarantees only the deliverables expressly stated in Annex 1, subject to this Agreement.
The Publisher does not guarantee views, impressions, reach, engagement, followers, likes, shares, comments, clicks, enquiries, leads, sales, revenue, bookings, search rankings, indexing dates, AI citations, media pickup, virality, inbox placement, open rates or any particular commercial outcome.
The Client purchases publication and promotional services, not a guaranteed business result.
25. Search Engines, SEO and AI Discovery
Where SEO or search optimisation is part of a deliverable, it means reasonable on-page or technical optimisation performed by the Publisher within the scope stated in Annex 1. It does not guarantee indexing, ranking, traffic, featured snippets, Google AI Overview inclusion, inclusion in AI-generated answers or visibility in any search or discovery system.
Search and AI discovery systems are third-party systems and may change without notice.
26. Newsletter and Email Delivery
Where Annex 1 includes newsletter distribution, the Publisher will submit the relevant communication through its selected email delivery system to the applicable audience or list under the Publisher’s control.
The Publisher does not guarantee delivery to every mailbox, inbox placement, avoidance of spam filtering, opening, clicking or conversion. Recipient filtering and email-provider behaviour are outside the Publisher’s control.
27. Video, Reels, Shorts and Technical Adaptation
Where Annex 1 includes video publication, Reels, Shorts or similar formats, the Publisher may resize, crop, compress, transcode, subtitle, add platform-safe formatting, create thumbnails or make other reasonable technical adaptations required by the relevant channel.
Platform-imposed compression, crop, playback quality, muting, removal, geographic limitation or format changes are not a breach by the Publisher where outside its reasonable control.
28. Permanent and Archival Publications
Where Annex 1 describes a publication as “permanent”, this means that the content has no predefined contractual expiry date and is intended to remain in the Publisher’s archive while the relevant Styling Magazine service or successor archive is maintained.
“Permanent” does not guarantee an unchanged URL, identical design, identical placement, uninterrupted availability for all time, or operation of a particular technology forever. The Publisher may redesign, migrate, re-categorise, optimise, archive, change URLs or change technical infrastructure without destroying the archival character of the publication.
Temporary downtime, maintenance, security measures or migration do not convert a permanent publication into an unperformed service.
29. Website and Service Evolution
Styling Magazine may evolve its website, categories, menus, URLs, navigation, visual identity, templates, publishing technology, account systems, campaign pages and distribution methods.
Normal evolution of the Publisher’s digital services does not entitle the Client to insist on a historical layout or technology, provided the substantive contracted rights and deliverables are reasonably preserved.
30. Force Majeure and Digital Disruption
The Publisher is not liable for delay, interruption or inability to perform caused by events beyond its reasonable control, including natural disaster, war, terrorism, civil disorder, epidemic, governmental action, sanctions, labour disruption, power failure, internet failure, hosting or cloud failure, DNS/CDN failure, cyberattack, ransomware, data-centre incident, third-party platform outage, payment-network disruption or comparable event.
Affected deadlines are extended for the period reasonably necessary to recover. The Publisher will resume or adapt performance when reasonably possible.
31. Suspension
The Publisher may suspend affected Services where payment is overdue, the Client fails to provide required material, the Client breaches content or rights obligations, a third-party claim requires investigation, continued publication may be unlawful or unsafe, or a platform/technical event prevents delivery.
A suspension caused by the Client does not extend the Client’s rights beyond the purchased package and does not create a refund right.
32. Refunds and Cancellation
Because packages reserve editorial, production and promotional capacity, payments become non-refundable once production or publication of any package item has materially begun, except where mandatory law requires otherwise or the Publisher agrees in writing.
Before material production begins, any cancellation or refund is subject to the Publisher’s written approval and deduction of non-recoverable transaction or third-party costs where lawful.
Dissatisfaction with reach, engagement, sales, rankings, algorithms or another non-guaranteed outcome is not grounds for a refund.
33. Chargebacks and Payment Disputes
Before initiating a chargeback or payment-provider dispute, the Client should give the Publisher written notice of the alleged contractual failure and a reasonable opportunity to review and remedy it.
A chargeback does not cancel amounts validly due under the Agreement. The Publisher may provide the payment provider with the Agreement, Annexes, acceptance record, communications, delivery logs, publication URLs and other evidence reasonably necessary to respond to a dispute.
34. Limitation of Liability
To the maximum extent permitted by applicable law, the Publisher is not liable for indirect, incidental, special, punitive or consequential loss, or for lost profit, revenue, business opportunity, goodwill, traffic, visibility, data or anticipated savings.
To the maximum extent permitted by applicable law, the Publisher’s aggregate liability arising from the relevant package shall not exceed the amount actually paid by the Client to the Publisher for that package.
Nothing in this Agreement excludes or limits liability to the extent such exclusion or limitation is prohibited by mandatory applicable law.
35. Confidentiality
Each party shall keep confidential non-public commercial, pricing, campaign, technical and business information received from the other and shall use it only as reasonably necessary for the cooperation, except where disclosure is required by law, professional advisers, payment providers or service providers bound by appropriate confidentiality obligations.
Information that is already public through lawful means is not confidential.
36. Personal Data and Business Contacts
The Publisher may process business contact and transaction data reasonably necessary to administer orders, payments, campaign delivery, support, legal compliance, security and recordkeeping. Such data is handled in accordance with the Publisher’s applicable privacy notice and applicable data-protection law.
Contract administration is separate from optional promotional newsletter consent. The Client is responsible for ensuring that personal data contained in submitted campaign material may lawfully be supplied to and published by the Publisher.
37. Electronic Acceptance and Evidence
The Agreement may be concluded electronically. The website requires an affirmative acceptance action before order completion. The acceptance box is not pre-selected.
The Publisher may retain evidence including the Terms version, date and time, order/campaign number, Client business data, authorised contact, payment record, relevant technical acceptance data and the package snapshot.
Electronic records, server logs, order records, email records, publication logs, screenshots and archived copies may be used as evidence of the transaction and performance, subject to applicable law. No handwritten signature is required where applicable law recognises the electronic method used.
38. Notices and Communications
Operational communications may be sent to the business email address or campaign account supplied by the Client. The Client is responsible for keeping its contact information current and for monitoring that address.
Formal notices concerning material breach, termination or legal dispute should be sent by email to the addresses recorded in Annex 1 and to info@styling-magazine.com, unless a party has notified a replacement address in writing.
39. Duration and Termination for Material Breach
The Agreement continues for the duration necessary to deliver the package stated in Annex 1, subject to permanent/archival rights that survive.
Either party may terminate for a material breach by the other party if the breach is capable of remedy and remains unremedied eight calendar days after written notice describing the breach. Immediate action may be taken where continued performance would be unlawful, infringe third-party rights, create a serious security risk or expose the Publisher to material legal or reputational harm.
Termination does not erase accrued payment rights, completed deliverables, archival rights, confidentiality, intellectual-property provisions, indemnities, liability limitations or dispute provisions that by their nature should survive.
40. No Partnership, Agency or Exclusivity
The Agreement creates an independent commercial relationship only. It does not create employment, agency, franchise, joint venture, fiduciary relationship, distributorship, sponsorship or partnership unless a separate written agreement expressly says so.
The Client receives no exclusivity unless Annex 1 expressly grants it.
41. Assignment and Subcontracting
The Client may not transfer the Agreement to another entity without the Publisher’s written consent. The Publisher may use employees, freelancers, technology providers and subcontractors to perform production or technical functions while remaining responsible for the contractual deliverables within the limits of this Agreement.
42. Sanctions, Illegality and Regulatory Restrictions
The Publisher is not required to accept or continue a transaction where doing so would violate applicable sanctions, export controls, payment restrictions, advertising restrictions or other mandatory law.
If a legal or regulatory restriction arising after purchase prevents lawful performance, the parties will address any remaining undelivered value in accordance with mandatory law and the circumstances, taking into account work already performed and non-recoverable costs.
43. Entire Agreement, Amendments, Waiver and Severability
This Agreement and its Annexes constitute the entire agreement for the purchased package and replace prior representations concerning that package.
Any Client-specific amendment must be in writing and expressly accepted by the Publisher. Failure to enforce a provision once is not a waiver of it.
If a provision is held invalid or unenforceable, it shall be limited or severed to the minimum extent necessary, and the remaining provisions continue in effect.
44. Changes to General Terms
The Publisher may update these General Terms for future orders. An existing order remains governed by the version accepted for that order unless the parties expressly agree otherwise or a mandatory legal change requires a different result.
The accepted version number is recorded in Annex 1 and Annex 3.
45. Language
The authoritative contractual language is English. The Publisher may provide translations for convenience. If a translation differs from the English version, the English version prevails to the maximum extent permitted by applicable law.
46. Governing Law and Jurisdiction
This Agreement is governed by the laws of the Republic of North Macedonia, without prejudice to mandatory rules that cannot lawfully be excluded.
The parties shall first attempt in good faith to resolve a dispute by written negotiation. If no settlement is reached, disputes shall be submitted to the competent court in Skopje, Republic of North Macedonia, to the extent the jurisdiction clause is valid and enforceable under applicable law.
ANNEX 1 — PACKAGE SPECIFICATION
Annex 1 is completed for every order and sent to the Client with the agreement. It contains:
| Client legal or business name | from your order |
| Registered address and country | from your order |
| Company registration number | from your order |
| Tax or VAT number | where applicable |
| Authorised contact person | from your order |
| Business email | from your order |
| Package name | from your order |
| Price and currency | from your order |
| Package duration | from your order |
| Order date | recorded by the system |
| Payment and agreement date | recorded by the system |
| Campaign number | recorded by the system |
| Terms version | 2.0 |
| Package snapshot reference | recorded by the system |
Exact deliverables purchased
Annex 1 reproduces the complete specification of the package purchased, exactly as it stood on the day of the order: every item, its quantity, the channels, the formats, the duration, whether it is permanent or limited to the campaign, and any deadlines specific to that package. That specification is the same text shown under What you get on the package page.
Package-specific exceptions or additions
None, unless expressly recorded in Annex 1 and accepted by the Publisher.
ANNEX 2 — CONTENT SUBMISSION, RIGHTS, CREDITS AND COPYRIGHT DECLARATION
Annex 2 is accepted when material is submitted. The date, the campaign number and the person submitting are recorded with it.
The Client confirms that every submitted file may lawfully be used for the publication and promotional purposes described in the Agreement and Annex 1.
The Client confirms that all necessary copyright, photographer, music, trademark, model/personality, agency and other third-party permissions have been obtained.
The Client confirms that all credits supplied are complete and accurate and accepts responsibility for errors or omissions in those credits.
The Client authorises the Publisher to publish, technically adapt, promote and archive the material in accordance with the Agreement.
For every submission the Publisher records the file or asset, the date, a note on rights or source, and the credits supplied by the Client.
ANNEX 3 — ELECTRONIC ACCEPTANCE AND TRANSACTION RECORD
Annex 3 is the record of acceptance kept by the Publisher for every order. It contains the Terms version, the campaign number, the moment of acceptance, the Client business name and registration number, the authorised person who accepted, the business email, the acceptance action, the technical acceptance record retained under privacy rules, the package snapshot reference, the payment reference and date, the invoice reference, and the time the agreement and Annex 1 were emailed to the Client.
Acceptance wording used at checkout
“I confirm that I am authorised to act for the Client, that this purchase is for business or professional purposes, and that I have read and accept the Styling Magazine International B2B Advertising and Promotional Services Agreement, including the package specification that will form Annex 1.”